export_ofoct.com (2)
[00:07.07] Now these are simple things for many businesses to do, but they're very hard for creative people to do.
[00:12.12] But artist corporations will take these same capabilities and put them in the hands of the entire creative community.
[00:17.70] And creative people are already leaders and entrepreneurs.
[00:23.01] We just don't think of them that way.
[00:24.87] The painter Mike Kelley once said, "I started out an anarchist and a hippie, and now I'm an entrepreneur with 15 employees."
[00:30.18] Look at Tyler, The Creator, teenage hip hop phenom turned fashion impresario and now world builder.
[00:36.29] Or Dolly Parton, who turned her incredible talent and fame into a whole world of businesses and even a theme park that celebrates where she comes from in the Smoky Mountains of Tennessee.
[00:47.98] Now these are people at the top of their game who use their agency to take these bigger risks.
[00:53.03] But what if you didn't have to be in the one percent to get that chance?
[00:56.75] What if these sort of tools and self-determination were a part of every artist's kit?
[01:03.12] So this is not a government handout, this is not a charity, this is not a special favor, this is the exact opposite.
[01:10.03] Right now, creative people are excluded from the full benefits of capitalism.
[01:14.54] Artist Corporations will treat them as real economic actors for the first time.
[01:19.59] Creating a consistent structure for how we value creative work is going to cause a revolution in how these industries operate.
[01:26.50] And it's going to bring more money into the space than we've ever seen before.
[01:29.68] A lot of it coming from fans who just want to support the world they want to see and won't be looking for a big financial return.
[01:35.80] Other people will.
[01:38.18] And I fully expect venture capital for artists and creators to become a real thing.
[01:43.76] And to be honest, this is where I start to get nervous.
[01:48.28] But then I remember the way things are now.
[01:51.46] And that in the past, artists have had to answer to the church, to kings, the aristocracy, wealthy patrons, network executives, now corporate algorithms.
[02:02.35] But Artist Corporations finally give us our own seat at the table.
[02:06.60] To make this a reality, we're following an established path for making new corporate forms, and we have people on our team who have successfully done this before.
[02:15.10] A lot of this work will be happening in public.
[02:17.49] Building a coalition of artists, creators, fans, investors, politicians, all people who believe that artist corporations are a good thing for everybody.
[02:28.39] Because this isn't anti-tech.
[02:29.98] This isn't anti-AI.
[02:32.10] This is about what type of world we want to live in.
[02:40.87] One where we rent access to corporate-controlled AI-generated platforms, or one where our creative and cultural institutions are owned by the people who made them.
[02:52.82] If we keep artists powerless, the options are just going to get more and more limited.
[02:58.15] But if we allow them to be more than just individuals, whole new possibilities await.
[03:03.46] The next Disney won't be started by AI or some traditional company.
[03:09.04] It'll start as an artist corporation, a creative vision brought to life by a person or group of people that changes how the rest of us see the world.
[03:20.20] Artists don't need pity.
[03:22.85] Artists need power.
[03:32.15] And together, we're going to build it.
